Work with Me.
If you require in-depth, custom, online marketing support for you and/or your team, I'd be delighted to work with you one-on-one.
Before making that commitment, you might have some questions, such as:
1 | What is a Digital Marketing Strategist?
2 | What does a Digital Marketing Strategist do?
3 | What does a Digital Marketing Strategist NOT do?
4 | How much does it cost to work with a Digital Marketing Strategist?
5 | What results can I expect to see from hiring a Digital Marketing Strategist?
6 | Are we a fit?
These are all really important questions. I’ve done my best to answer these on this page. However, if there’s something I’ve missed, you can always reach out and I’d be happy to help.
What even is a Digital Marketing Strategist?
Think of me as an extended member of your team developing online marketing systems, strategies and solutions to meet the company’s business goals.
In other words, I help you publish, teach and sell online.
I do that by providing you with the right systems, strategies and support required to achieve sustainable business growth.
Who does an Digital Marketing Strategist help?
Short answer: I help anyone who wants to use the internet to serve their customers in the best way possible and in turn, create a greater impact and sustainable growth.
If you’re in a position to invest time, all my content is free and you can sign up to my newsletter where you can email me anytime.
If you’re in a position to invest money, then read on my friend.
What does a Digital Marketer do?
This role encompasses a number of different areas such as:
✓ Digital Strategy
✓ Project Management
✓ Website Development
✓ Content Marketing
✓ Graphics & Design
✓ Social Media Marketing
✓ Digital Product & Service Creation
✓ Systems and Workflows
✓ Training & ongoing support
What does a Digital Marketer NOT do?
This is a big role that interchanges with the business owner’s needs. Typically, a working relationship includes a combination of consulting and project work. I’m pretty flexible in that regard however, I am not a good fit for you if:
1 | If you are looking to outsource 100% of your online marketing.
2 | If you are looking for someone to run your social media accounts.
3 | If you are not ready to fully invest in your customers and your digital growth in the long-term.
4 | If you are not open to change, new perspectives, constructive feedback and taking risks.
5 | If you are looking for a low cost solution.
How much does it cost to hire a Digital Marketer?
I know how frustrating it is to hear ‘it depends’ so while it does, I want to give you a baseline to work from.
Typically, to hire a Digital Marketing Director in-house, you can expect to pay a salary of between $50k and $120k per year.
If you are outsourcing, for most small to medium sized business, consultants/agencies on retainer generally run anywhere between 2-30k per month.
For individual projects, there’s too many variable to give you an accurate price range. However, retainer-based (12 months) client investments can run anywhere between $3-$10k per month depending on the scope of the project.
What Results Can I Expect?
Let me be straight, I cannot guarantee results for your business. There are far too many variables at play.
What I can tell you is that in order to see tangible and financial results, it takes time, at the very least 6-12 months, hence why my contracts are 12 months.
I can also share with you the experience my previous clients have had through testimonials they were kind enough to share.
If the right strategy is executed profitably you will see an increase in customer loyalty, retention and acquisition over time but you need to be willing to invest in yourself and your customers first before you can set the expectation that they will invest in you.
Are we a fit?
Some things are just go together. Peanut butter and jelly. Scotland and rain. The moon and the stars. Milk and cookies...Well, not always, I'm celiac :( The point is, sometimes things can sound good together but they don't necessarily work for every single person.
Before investing in your growth, it's important that we're a good fit. If you got this far and you like my jam, you'd be nuts not to work together. Okay, okay, puns aside, if you have a question at all, feel free to send me an email any time.